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    1. Home
    2. /Courses
    3. /Marketing
    All levelsDemo course

    Copywriting - Écrire pour vendre

    Les mots qui font passer à l'action

    This Copywriting course for all levels brings together 9 video lessons in 3 sections, for 2 h 12 min of video in total. You follow it at your own pace with Karim Benali, who teaches it. The videos are in French.

    2 h 12 min
    French
    K
    Created by
    Karim Benali
    Illustration for the Copywriting course: Copywriting - Écrire pour vendre
    €44.99
    This course includes:
    • 2 h 12 min of video
    • 9 lessons
    • Certificate of completion
    • Lifetime access
    €44.99

    What this Copywriting program teaches you

    • Écrire des accroches efficaces
    • Structurer une page de vente
    • Rédiger des séquences email
    • Construire un storytelling de marque

    About this Copywriting program

    Écrivez des textes qui convertissent : accroches, structure AIDA, pages de vente, emails et storytelling de marque.

    Copywriting curriculum

    3 sections, 9 lessons and 2 h 12 min of video in total.

    Section 1: Les fondamentaux

    3 lessons•43 min
    • Comprendre son audiencePreview
      19 min
    • Bénéfices vs caractéristiques
      8 min
    • Le framework AIDA
      15 min

    Section 2: Techniques

    3 lessons•49 min
    • Accroches qui captent
      18 min
    • Preuve sociale
      14 min
    • Lever les objections
      17 min

    Section 3: Formats

    3 lessons•41 min
    • Page de vente
      13 min
    • Séquence email
      14 min
    • Réseaux sociaux
      14 min

    Requirements

    • Aucun prérequis
    • Aisance rédactionnelle en français

    Who is it for?

    • Marketeurs
    • Entrepreneurs
    • Rédacteurs web
    • Freelances

    Your instructor

    K

    Karim Benali

    Expert en marketing digital et growth hacking. A accompagné plus de 50 startups dans leur croissance.

    6 courses on Mudey

    Student reviews

    No student has posted a review yet. Ratings from enrolled students will appear here.

    Copywriting course FAQ

    How long does the Copywriting course take?

    The curriculum has 9 video lessons, for 2 h 12 min in total. Every lesson is a pre-recorded video, so you move at your own pace, at any hour, and watch each lesson again as often as you need.

    What level do you need to follow the Copywriting lessons?

    The program suits all levels. The requirements recommended by the instructor appear in the Requirements section above.

    Do you get a certificate at the end?

    Yes. As soon as you complete every lesson, Mudey issues a certificate of completion as a PDF. Each certificate carries a unique number that an employer can check on the certificate verification page.

    How long do you keep access to the lessons?

    Access lasts for life. After you enroll, the Copywriting program joins "My courses" along with the instructor's updates, for as long as it stays on the platform. You can also follow it on a phone, and your progress syncs from one device to another.

    How much does the Copywriting course cost?

    Enrollment costs €44.99, all taxes included. You pay once by card, on a secure page run by Stripe. If needed, our refund policy sets out your rights.

    In which language are the videos?

    Everything happens in French: it is the language of the videos and the curriculum.

    More courses in the same field

    To keep going on this subject, Mudey also offers Growth Hacking pour startups and Marketing Digital - Stratégies 2025.

    See all courses in the Marketing category